Beauty Contenuti

Zao Organic Makeup: the beauty sustainable revolution

Zao Makeup is an organic and sustainable made in Italy and France brand certified 100% natural,
organic, toxic-free, cruelty-free, gluten-free and vegan. This brand produces every type of makeup
required by a woman, like foundation, primer, blush, highlighter, concealer, eyeshadows, mascara but also skincare products like moisturizer, makeup remover and hydration cream. In addition they also designed a makeup tools line that includes kabuki, eyes brushes, foundation brushes and a natural rubber sponge. The formulas of every product is completely natural and contain bamboo extracts and micronized silver powder, a component that acts as a preservative without using chemicals.

Furthermore, they do not contain ingredients derived from the petrochemical industry or synthetic preservatives, parabens, phenoxyethanol, mineral oils, paraffin, polysorbate, EDTA, BHT and BHA.

Remember that your skins absorbs up to 60% of what you put on it. Together with the purity of the ingredients for the skin and for the environment, Zao’s team created also refillable packagings, in order to be able to endlessly reuse bamboo packs, and just buy the refills of the products without wasting, and contributing to our planet’s conservation.

The story behind the brand

The brand was co-founded in 2012 by four friends, David Reccole, Philippe Donnat, Yvan Rouvier
and Salima Macozzi Reccole. Respecting deeply nature and being aware of the impact of our
consumerism on the environment, they decided to develop an organic make-up brand in
accordance with their deep values, looking for sustainability, a minimal carbon footprint and
formulations of 100% natural ingredients from organic farming.

The name “Zao” derives from the fusion of two Buddhist philosophies based on the observation of nature: the ZEN and TAO. (Sharon Marianni)



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